Singaporebrides | Essentials

February 2025

I-PRIMO Unveils The Ultimate Brilliance With New Canadamark Diamonds Collection

For the ultimate brilliance worthy of the promise of a lifetime of love and happiness, I-PRIMO’s range of carefully selected diamonds is what you need.

Renowned for their excellence in the diamonds they carry, the make, design and quality of their engagement and wedding rings, and famed Omotenashi customer service, premium Japanese bridal jewellery brand, I-PRIMO, is the place you want to do your ring shopping at for an everlasting token that encapsulates your love and promise of a lifetime together.

At I-PRIMO, every specialist understands the significance of the symbolism behind the rings their couples pick out, which is why they are committed to helping them find their forever ring. For a ring this important, nothing short of excellence is acceptable.

Say “I do” To The Ultimate Brilliance With I-PRIMO’s Stunning Collection of Triple Excellent and 3Excellent Graded Diamonds

With I-PRIMO’s stringent process of diamond selection, getting your hands on excellence is not difficult. Inspired by the word “Primo”, which means “the highest grade”, I-PRIMO has been committed to maximising and showcasing the brilliance of diamonds since the brand’s establishment.

Only diamonds that have been awarded the Triple Excellent grade, a grade given by GIA to identify diamonds that possess excellent symmetry, cut and polish, are chosen to be in their stunning inventory of diamonds. Additionally, I-PRIMO’s diamonds, regardless of size, are also awarded 3Excellent, an indication of exceptional symmetry that clearly reveals the Hearts and Cupids pattern even in the smallest of diamonds. This remarkable precision ensures their diamonds exhibit unparalleled brilliance, making them among the finest in the industry.

Aside from ensuring that their diamonds achieve the perfect balance of brilliance, I-PRIMO is also involved in the production process of their diamonds from the very beginning, collaborating with polishing factories to supervise the entire production process to ensure that their couples get the very best for their once-in-a-lifetime.

Sustainable and Responsibly Sourced Canadamark Diamonds For The Modern Couple

For the modern couple, transparency and ethics matter. I-PRIMO’s Canadamark diamonds are not just stunning – they are a promise of responsibility, from ethical mining to environmental care, ensuring that your ring tells a story you can be proud of. These high quality Canadian diamonds are marked with a unique serial number that allows you to verify its authenticity and follow its unique journey from where it was mined to how it became a polished stone before you choose one to adorn your ring.

Like the stringent selection process their Triple Excellent and 3Excellent grade diamonds undergo, I-PRIMO also employs a set of strict standards in their selection of Canadamark diamonds. Only those that achieve the highest cut rating of 3Excellent and possess the Golden Balance standard are chosen.

The Golden Balance standard is a grading that undergoes an even stricter assessment than GIA’s 3Excellent grading, ensuring that the Canadamark diamond with the Golden Balance standard possesses an ideal combination of proportions, symmetry, polish and other visual factors that make it a balanced and beautiful diamond. These diamonds are exceptionally rare, making up only 0.0001% of the world’s diamonds, and have a perfect balance of the “rainbow-like sparkle” created by the prism effect, the “bright white glow” from internal reflections, and the “scintillating shimmer” from surface reflections.

Personalise Your Very Own Forever Ring With I-PRIMO’s Beautiful Diamonds and Unique Collections of Engagement and Wedding Rings

Complete your bridal ring shopping by pairing the diamond of your choice with I-PRIMO’s wide variety and unique collections of engagement and wedding ring designs. Every I-PRIMO ring design and collection has a story and blessings of fortune, love and new beginnings behind it. Be it Greek myths and constellations, or traditional Japanese motifs and legends, you are bound to find a ring design that speaks to you and represents you and your partner’s love story.

Celebrate Love With I-PRIMO This Valentine’s Day

From 1 to 16 February 2025, first-time customers who make an appointment online and be the first five couples daily to visit an I-PRIMO store for a Valentine’s Day Romantic Consultation will get to enjoy complimentary champagne and chocolates as you try on their wide selection of engagement and wedding rings, and experience the famed Omotenashi customer service while their specialists help you find your way to your dream ring!

I-PRIMO’s flagship store is located in ION Orchard, 2 Orchard Turn, #B1-33, Singapore 238801. They are also located at Suntec City, 3 Temasek Blvd, #01-322, Singapore 038983.


Credits: All images courtesy of I-PRIMO.

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I-PRIMO Unveils The Ultimate Brilliance With New Canadamark Diamonds Collection