Singaporebrides | Essentials

February 2017

SK Jewellery: Transcending Gold – The Perfect Union

By Audrie Soh

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Last night, SK Jewellery launched their premium 999 Pure Gold Xifu Collection at JW Marriott Hotel Singapore South Beach’s Grand Ballroom.

We were thrilled to be one of the first to get a peek at SK Jewellery’s latest Xifu (囍福) Collection and witness the inauguration of an exclusive partnership between SK Jewellery and World Gold Council at the beautiful JW Marriott Hotel Singapore South Beach yesterday. The premium collection was housed in the exhibition hall just below the Grand Ballroom and it was a treat to our eyes and senses as we learned the concept and meaning behind each exquisite piece during our browsing.

As the market-leading jeweller for 999 Pure Gold, SK Jewellery partnered with World Gold Council to bring the Xifu Collection to Singapore. Dato’ Sri Dr. Lim Yong Guan, Co-Fuonder of Soo Kee Group, and Gerry Chen, Trade Engagement Director of World Gold Council, China, gave an opening speech to welcome guests and introduce the Xifu Collection. Conceptualised to honour Chinese wedding traditions with a contemporary approach, the Chinese characters for double happiness (囍) and good fortune (福) make up the name of the collection and convey a joyous reverence for the sacred union between a man and a woman, their parents’ blessings and the jubilant celebration of their happily-ever-after.

Crafted with the highest quality of 999 Pure Gold, a gift of the Xifu Si Dian Jin (四点金) embodies the traditional symbolism of gold – success and auspiciousness – and the purest and most heartfelt blessings. Comprising of a wide range of Si Dian Jin sets, ranging from opulent traditional sets featuring the revered motifs of the dragon and phoenix to ultra sleek and modern sets adorned with elegant flowers such as lilies and plum blossoms, every piece in the Xifu Collection is painstakingly handmade by master craftsmen using laser and various technology such as rainbow gold and gold sparkles, and different finishes to create exceptionally three-dimensional and life-like designs, showcasing the beauty and versatility of 999 Pure Gold.

A signature of the Xifu Collection is the special and extremely rare Si Dian Jin sets that are adorned with gemstones such as top-quality He Tian jade, pearls and garnets and created with only the most experienced craftsmen, like the Double Happiness (喜结连理) Set. Another unique and sought-after piece from the stellar Collection is the Golden Rays of Sun (藏龙舞凤) Bangle. Stylish chic with a smooth matte gold surface, the bangle hides a three-dimensionally carved pair of dragon and phoenix on its inside, a symbol of the perfect match of the new couple and marital bliss.

We had a closer glimpse of the beautiful collection during a runway show where bridal outfits from past to present were showcased along with selected pieces from the Xifu Collection, accompanied by the captivating voice of special guest Nathan Hartono, as we dug into our delicious 6-course dinner.

The perfect marriage of tradition, modern innovation and never-before-seen design, the Xifu Collection redefines the art and culture of Si Dian Jin, a four-piece jewellery set traditionally gifted to the bride by the groom’s mother as a betrothal gift, and establishes its place in modern jewellery. See the beautiful contemporary pieces in the Xifu Collection for your self at The Perfect Union Showcase from 28 February – 5 March 2017 at VivoCity Central Court A Level One, Vivocity.

SK Jewellery is located at VivoCity, Bugis Junction, Tampines Mall and all across Singapore. Visit them at any one of their 19 boutiques today.

Credits: Images courtesy of SK Jewellery / All other images by SingaporeBrides.

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