Singaporebrides | Home & Travel

March 2011

Olá, Havaianas!

Just because we can’t really see them doesn’t mean we should ignore them – our feet deserve the right to be well-dressed too. A beach honeymoon is the perfect excuse to indulge in a pair of stylish and durable footwear.

Matching beach towels – check. Matching bikinis and board shorts – check. Matching sundress and Hawaiian-print shirt – check. Matching passport covers – check. Missing anything out?

You’ll be slipping in and out of these several times a day, and especially since you’re on a beach honeymoon, there is definitely going to be a lot of sand stuck uncomfortably in the strangest of places. So you’ll not only need a pair that is hard-wearing, it has to be soft and comfy as well.

Toss out your grubby flip flops and slip those beautifully manicured paws into a pair of Havaianas. Created in 1962 by Sao Paulo Alpargatas, a well-renowned Brazilian shoe and clothing company, Havaianas (pronounced ah-vai-yah-nas) have turned into a world-wide phenomenon.

The Havaianas were inspired by the traditional Japanese Zori sandal, which has a sole made of rice straw. You can still see the iconic textured rice pattern found on the foot-bed of every pair of Havaianas today. Its name, which is Portuguese for Hawaiian, is a tribute to the popular and glamourous beach honeymoon destination. Although it looks simple, each pair of Havaianas is made with a closely-guarded secret rubber recipe that makes it buttery-soft, bouncy, flexible and durable. A famous comedian once said that “ they don’t lose their shape, don’t smell, and the straps don’t get loose.”

The everyday act of slipping on a pair of flip-slops has been made stylish by celebrities like David Beckham, Heidi Klum and Jennifer Aniston. With new prints, colours, and models coming up regularly, a pair of Havaianas is no longer just a pair of flip flops. So imagine walking hand-in-hand along the beach at your honeymoon resort with a stylish and colourful pair of Havaianas under your feet. They’re so comfortable you’ll think you’re walking barefoot!

Want to win yourself a pair of Havaianas Top Mix His & Hers beach footwear featured in this article? Look out for the details at our Facebook page Join us if you’re not already a fan!

Visit the all havaianas stores at Ion Orchard, Plaza Singapura, Raffles City Shopping Centre, and Bugis Junction. For more information, visit