Singaporebrides | Fashion
Oh Happy Days
One reason why brides-to-be enjoy getting their gowns at Jawn Happy.Ever.After. is that a design never gets repeated.
It explains why the bridal boutique, helmed by designers Susan See and Euzart Wong, has been consistently garnering new fans throughout the last decade.
Keeping close to this principle, the duo, who describe themselves as “couturiers of passion”, focus on creating a gown that seeks to enhance the bride’s charisma and personality. That way, the gown also serves to tell a couple’s story and unique love connection. Incidentally, each piece is named after the bride.
Which makes Jawn Happy.Ever.After. refreshingly customer-centric; Susan and Euzart refuse to over-emphasise on a specific look or style when it comes to design.
“We do not impose on a bride about what she should or should not wear. We spend much time talking to her to find out more about her dreams and preferences. We believe in making a gown that a bride can call her own,” says Euzart.
For each gown, the duo also personally oversees the entire process of design, sewing, tailoring and fitting. This helps them ensure excellent standards in quality and workmanship. Little surprise, then, that nearly half of the brides end up buying the gown eventually.
They have also had to deal with the occasional emergency, like when Euzart had to help a bride re-design a ruined gown (a result of her wrong decision-making). Within six days, he managed to churn out a gorgeous fully beaded cord lace gown for the elated bride. Meanwhile, to ensure every bride enjoys a hassle-free experience at Jawn Happy.Ever.After., Susan and Euzart also offer, in addition to custom-made and off-the-rack gowns, an extensive range of related services. Among these include photography, men’s suits, bouquets and floral décor and make-up artists.
“We work with industry professionals who provide more options and variations for brides, so our clients are able to get the best and ideal combination of services,” Euzart reveals.
Jawn Happy.Ever.After is at 100 Orchard Road, Concorde Hotel and Shopping Mall, #03-06. For appointments, call 6736-1178. For more information, e-mail [email protected] or log on to www.jawnhappyeverafter.com.